Long Beach’s Purple Yoga launches Purple At Home on Odeum

Purple Yoga transformed how their yoga studio creates new opportunities and adapted their daily operations for a global pandemic through a powerful digital solution powered by Odeum. Offering on demand yoga, fitness, and meditation classes from the comfort of... well, anywhere.

Odeum is proud to announce the launch of Purple At Home – the new on-demand yoga streaming app from Purple Yoga. Purple is one of the most popular yoga studios in Long Beach, which has been completely shut down during Covid-19.

Odeum was the perfect solution for Purple to continue their business and create a new and long-lasting revenue stream to keep the company viable during this difficult time and beyond.

“Odeum’s platform was key in transforming how we as a yoga studio are running our daily operations,” says Joe Vogt, owner of Purple Yoga. “We selected Odeum from all the various options because it was the only platform that gives us the opportunity to create branded apps that keep us connected with our community and vice versa. It is great all around and I see us continuing this even when the period is over. Connection to our community is extremely important and ensuring that the content is coming from a brand they trust (our brand) is priceless.”

Purple at Home is available online at https://purpleathome.tv and as native apps for iPhone, Android, Android TV, Apple TV, and Roku.

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